Benedict Women's Mei Haiyan: Buying Fashion Helps Consumers Issue a "Declaration of Personality"
In October, the Shanghai Fashion Week, with the theme of “Declaration of Personalityâ€, is presented in the fashion capital. During the period, the MODE Shanghai Apparel and Accessories Exhibition featuring the “Buy-Handed Mode†also appeared at the World Trade Center, creating a platform for multi-services for creative design brands and buyers. Insiders pointed out that with the evolution of new retail, the buyer's apparel brand is rapidly emerging, becoming the main choice to help consumers show the beauty of the true self. The appeal of the fashion magnetic field not only brings together Chinese and foreign well-known clothing brands to showcase their new season's trend design, but also attracts the attention of a number of domestic new brands. Ms. Mei Haiyan, one of the founders of “BSiEE Benedict†women's clothing brand, also personally loaded the week and participated in the business negotiation of MODE Shanghai Fashion Show. As a well-known women's wear brand in China, Benedict has won the favor of female consumers with the experience of fashion, personality, freedom and return. The participation of this women's fashion in Shanghai Fashion Week not only demonstrated its eye-catching fashion trend, but also showed confidence in the future development. Fashion is to explore and release every true personality When talking about the original intention of participating in the event, Ms. Mei Haiyan expressed her strong interest in the theme of Shanghai Fashion Week. She said that in the new retail era, consumers are fully empowered and empowered, and people can more confidently express and demonstrate the unique value of themselves. Dressing up has become a manifestation of self-personality and a manifestation of a lifestyle. Beauty should not be the same, people must face the true self and accept it generously. When shopping becomes an attitude, a way of self-expression, female consumers really ushered in "Aesthetic Awakening." "Ben's brand proposition is beautiful, we are willing to start each woman's journey of exploring themselves and become a true self. In Benedict, consumers can be loyal to their unique uniqueness to wear, or through different styles. Exploring to discover your own beauty. Beauty is reflected in the process of continuous exploration and self-realization, while fashion is to explore and release each true personality. The vitality and creativity contained in the 'personal declaration' is the connection. The spiritual bond between brand and consumer is the endogenous force that creates the future together. As a clothing brand, we must create clothing that meets the customer's 'truth of beauty', create a fashion, personality, freedom, return experience, help consumers discover beauty. Living out of beauty and exploring the infinite possibilities of beauty.†Ms. Mei Haiyan particularly emphasized the spirit of Benedict's brand concept and the theme of Fashion Week. Ms. Mei Haiyan, co-founder of Benedictine Women, was interviewed It is understood that since its inception in 2005, "BSiEE Benedict" women's clothing has created a multi-style of Mori girl, simple, fresh and street. The main consumer groups are positioned in an independent, individualized style, keen on fashion but not blindly follow, have their own The fashion proposition is also willing to try different styles of fashion women, the current cumulative membership has exceeded 250,000, mainly concentrated in the age of 23 to 32 years old. Over the years, “BSiEE Benedict†has been striving to provide customers with personalized and comfortable fashion styles and professional and careful service, creating an atmosphere that can comfortably, freely and happily explore the unique style of customers, interpreting “Imagining Romantic Freedom, Returning A slow, inner life." The buyer model helps consumers to make the strongest voice of the "personal declaration" At the same time that Chinese and foreign excellent buyer brands and designer brands display creative design, Shanghai Fashion Week has also become the vane of the apparel industry, defining and leading the trend of market development. With the rapid evolution of the consumer market, the industry believes that the department store and retail industry will have a large number of transformation buyers. In this regard, Ms. Mei Haiyan also agreed, she believes that the buyer model will gradually evolve into competition for supply chain and commodity resources, competition for cost performance and commodity richness, and competition for consumer big data and customer experience. In the new retail era, the mobility of fashion trends requires professional buyers to use big data more aggressively to enhance the accuracy of decisions in all aspects. Ms. Mei Haiyan believes that the core of the buyer's brand operation is the vision and taste of fashion buyers. Taking Benxi Women's Wear as an example, the brand has a professional buyer team that grasps the fashion trend and has rich market experience. The team is constantly looking at market needs, fashion trends and industry big data, carefully selecting stylish and distinctive clothing styles that showcase individuality and comfort, and integrate product and service experiences into the customer's lifestyle. By conveying the consumer's appeals and preferences to designers and upstream producers, the buyer brand continues to inject new vitality into the design and production of the garment, thus promoting the improvement and innovation of the entire garment process. Not only that, but the large-scale development of the buyer's brand will also help consumers to obtain more choices and better services at a lower cost, and bring them more possibilities to easily display the true colors. According to reports, in order to pass on the inspiration of Shanghai Fashion Week to members and customers, this women's women's autumn and winter to follow the fashion trend, will launch the most popular plaid series of clothing, "play with the grid" to help consumers issue " Personality declaration." In addition, clothing such as gold velvet, double-faced cashmere and fur will continue to be sold in nearly 100 stores of Benelux. Male Leather Slippers,Mens Leather Outdoor Slippers,Mens Leather Open Toe Slippers,Mens Leather Slip On Slippers GUANGZHOU ANAX FASHION SHOES LIMITED , https://www.gzanaxleathershoes.com
