At present, there are many brands in domestic apparel market, which are becoming more and more fierce. Various kinds of business modes are pouring in one after another: boutiques, shopping arcades, recreational houses, floating halls, hypermarkets, etc. The ordinary people's clothing consumption levels are gradually getting clearer and are no longer satisfied with the traditional Consumption, but more emphasis on color, style and function, but reflected in the men's, tend to consume more "international brand" and "social personality." Therefore, many well-known international brands are spotted the Chinese clothing market these characteristics and broad space for development, have entered the Chinese market, including Italian Geely costumes. After entering China, the company set up an operating company in Shanghai and quickly launched investment promotion. According to its executives, as of the end of June, only 83 applicants from Shandong Province were registered, and other provinces and cities registered an endless stream of applications. For example, Shanghai, Beijing and Tianjin , Anhui, Zhejiang and so on. The brand in the country is very popular investment, at the same time relative to the show new features: First, the attitude of the international men's brand show different attitudes. Secondary markets such as Handan in Hebei, Zibo in Shandong, Weifang and Xuzhou in Jiangsu showed positive attitudes toward foreign brands and franchisees in particular, while some municipalities directly under the Central Government and provincial capital cities performed relatively quietly. According to the analysis, at present, the secondary market is still not aiming at the development goals of world-class menswear brands (such as Zegna, Armani, etc.), and there are more domestic menswear brands. Their highschools and middle-class categories are relatively complete and the competition is fierce. The so-called foreign brands, the lack of consistent market management philosophy, the concept of brand ambiguity, many high-level local consumers to the mall no clear choice, therefore, the secondary market calls for internationally renowned and strong brands stationed. Second, the newly-developed franchisee's business background changes from the past. No clothing practitioners experience, institutions and other workers and other industries operators began to enter the ranks of apparel franchisees. No experience in the industry, and have a certain amount of financial strength, the men's market, especially the international brands increasingly tend to be more systematic, standardized and market risk is low, the development situation is very optimistic. Having experience in the business, originally from a small brand to start, after years of accumulation, the concept of gradual change, also tend to be strong on the international brand of the pursuit of strength. Engaged in strong, viable international men's brand management, has been recognized as the second venture, investment and financial management the best choice. Third, changes in the business model. Most franchisees value international brand management stationed in high-end stores, but now pay more attention to high-end stores and stores go hand in hand. Certain aspects of high-end shopping malls can enhance brand awareness, access to more tourists, but the deduction point, the cost of large. The store without deduction, just pay the daily costs of rent and utilities, franchisees hope that the two ways to echo each other, with a better and more flexible policy, to achieve the sales value of the gold. The emergence of these new features, in fact, is the clothing market calls for standardization, branding, internationalization of a concrete performance, but also the clothing market to attract other industries to enter the business opportunities, therefore, Italy Geely men aiming at the market space, bold decision-making : A strategic layout of the market, the secondary market fierce advance, to fill the vacancy without international famous brand. At the same time give full play to the advantages of well-known international brands, the introduction of international advanced and flexible management mode, starting to achieve franchisee to end-consumer high-end customer marketing and management, to speed up dealers to achieve rapid profitability while brand intensive, to map brand Stable and long-term development with franchisees.
Men's Knitted Jumpers And Pullovers
Pullovers can be associated with fashion and avant-garde no matter what season. Gentle knitted fabrics bring warm feelings. No matter what kind of pullover sweater, it is your first choice at any time. Choose a pullover sweater that suits you and match it with suitable bottoms to make you a career and life "Popularity King". We provide various styles of men's pullovers such as round neck, v-neck, mock-neck, etc. In addition, we also provide a variety of patterns for your choice.
Men's Crewneck Knitwear, Men's Long Sleeve Sweater, Men's Essential Sweater, Men's Crew-Neck Knitted Sweater, Men's V-neck Pullover
Nanjing Textiles Import & Export Corp., Ltd , https://www.knitwearx.com